Since the end of 2021, I've been a one-man show for Lover, an FDA-approved sexual health platform.

Before hiring me, Lover's social media content was stuffy and afraid to say what their audience needed to hear. Instead of giving in to fear or sticking with the status quo, I shifted the strategy. I crafted a bold and dynamic brand that could connect with the audience. 

Lover’s voice now makes them feel seen and heard.

In 2022, I increased app downloads by 230% in just 12 months with a 32% conversion rate from download to sale. 

This success was directly related to my strategic copywriting and innovative design shifts which leveraged data analysis and replicated trends while staying true to our brand voice and look. 

I am proud to have more than doubled Lover’s iOS user base.

Creating Tiktok videos is the new and best way to reach audiences worldwide. 

With creative and fun hooks, my content creation ideas for Tiktok videos reach hundreds of thousands of people. 

I love creating fun ways to educate audiences about brands, values, and products in a meaningful way.

ENM_Inclusion was an online community space for LGBTQIA+ adults to discuss and learn about ethical non-monogamy. Focusing on everyday issues in the lives of ethically non-monogamous people, the goal of ENM_inclusion was to give a platform to voices in the community and their interests.  

As a primary administrator, creator, and activist involved in this group, I managed the brand voice and look, the creation of content, and community engagement. 

Our community grew to over 22,00 followers, gaining the attention of other wellness brands and earning us a paid advertising contract with Adam & Eve toys.